Gratitude

 

Today is Thanksgiving in Canada.

 

What better day to express the huge gratitude I feel towards everyone around the world who has supported and encouraged me and my vision for empowering animation and visual effects artists in their art and in their careers. We wouldn’t have gotten here without you.

 

And to all the artists out there, what you do is f’ing awesome. Even if you rarely get the credit you deserve, don’t ever let that stop you doing what you do and don’t ever let go of the passion to entertain, inspire, push boundaries, and keep learning.

 

Fred

 

Gaps

 

“To fill the creative, technical, communication, leadership and other skills gaps that can hold creature and character artists back from achieving their potential as artists and in building fulfilling and rewarding careers.”

 

At Dynamic Anatomy our mission statement comes in 2 parts. This is the first part, to provide education that empowers professional artists to be even better in all aspects of their work. To teach the things that most schools and employers are not even aware they’re neglecting.

 

Judgement

By far the biggest challenge for me in creating and launching Dynamic Anatomy has been fear of judgement. I wholeheartedly believe that what I’m trying to do will be of huge value and will shape the future of our industry. However, I’m also very aware, perhaps too aware, that people don’t like change.

The closer I got to launch, the more I found myself procrastinating, delaying, binge watching Netflix. Anything to avoid putting my ideas out there where they could be criticized.

If you also suffer from fear of judgement, know that it is a good thing. It’s a defense mechanism which is there to protect you, and it keeps your standards high. It can also cripple you if you let it.

If you’re reading this then you know I pushed through that discomfort, and I know you can too.

Fred

 

Open

It’s been a long road to get here, and now the real work begins!

Dynamic Anatomy: Advanced Training and Reference for Professional Creature and Character Artists is open for business!

https://dynamic-anatomy.com/

 

Ready?

How do you know when a website is ready to launch?

How do you know that all the links and emails and everything will work perfectly?

How do you know that the content is good enough and that it provides outstanding value and useful information that isn’t available anywhere else?

Answer: You don’t ever know for sure that it’s ready for launch without taking the leap of faith and launching it.

A real fucker of a catch 22 scenario! And one shared by every artist, inventor, or entrepreneur that’s ever taken the leap.

I knew months ago on an intellectual level that this site was good enough. But emotionally I was not ready for the vulnerability. The thought of releasing something that wasn’t absolutely perfect and opening myself up to potential criticism caused me to delay. I looked for every possible reason not to launch. I tweaked, and adjusted, and re-wrote, until finally I ran out of excuses.

Is it perfect? No.

Is it good enough to be of huge value to creature and character artists of all levels? Absolutely!

Am I terrified, but doing it anyway? Hell yeah!!!

To hell with all the procrastination and excuses. Tell your friends, tell your colleagues, tell anyone who might be interested. Dynamic Anatomy is open for business! 🙂

If you haven’t already, CLICK HERE to sign up for your FREE account.

I hope you enjoy everything on the site and it leaves you hungry for more, because we’ve got a lot more on the way soon! Let me know what you think.

Fred

 

The Herd

 

“Almost everything important is at first opposed by stakeholders in the status quo.” Steve Blank.

 

Human beings are tribal. We may have cars and iPhones, but evolutionarily we’re barely evolved from cavemen. We’re herd animals. We like to fit in and know our place, it gives us a feeling of security and safety.

 

We also have a strong sense of individuality. Especially for those with strong creative instincts. That creates quite an internal contradiction.

 

Doing things differently can appeal to our creativity but also trigger fear and insecurity. Innovation comes from leaving the herd, feeling that fear, and pushing ahead anyway. If you’re on your own, that’s individuality. If the herd likes what you’re doing and chooses to follow you, that’s leadership.

 

There will always be critics and trolls, who shout whenever they see any violation of accepted norms. Because they fear change, they fear being left behind if the herd moves on without them.

 

Dynamic Anatomy is here to be different. To challenge artificial boundaries that hold artists back from achieving their true potential, and to encourage those brave enough to do the same. That doesn’t happen by staying with the herd.

 

“I can’t understand why people are frightened of new ideas. I’m frightened of the old ones.” John Cage.

 

Fred

 

The Second Draft

“The first draft of anything is shit.” Ernest Hemingway

Unfortunately that was true for our website. It just wasn’t up to the level that we think you deserve, which is why we delayed the launch… for many months. A complete re-think was needed on everything we were doing, but that’s just part of the process. If we hadn’t gone through the shit we would not have reached this point where we’re about to launch something we believe will be of huge value to animation and visual effects professionals around the world.

Stay tuned. It’s coming very soon…

Fred